If you’re a first-time seller on Amazon, the process of navigating Seller Central can be a bit confusing. Once you understand, it is easy to use.
What is Amazon Seller Central?
Amazon Seller Central is an online platform used by third-party sellers to manage their listings and manage items in Amazon’s marketplace.
In the dashboard for sellers, they are able to add new products as well as manage inventory, market products, and create support cases. It’s basically a mission control system from which you’ll be able to manage the operations of your Amazon business.
If you’re not yet registered as an Amazon seller and don’t possess the ability to access Seller Central.
What can you do in Amazon Seller Central?
Amazon Seller Central is the center to manage your Amazon business. Everything related to selling products can be done in Seller Central.
There will be a number of different tabs when you’re authenticated. If you hover over any tab the dropdown menu will show with more options. Spend some time going through each tab to find out more about the features and tools that you can access.
One of the areas you’re likely to frequent is “Manage Inventory.” In this section, you’ll be able to view and manage all items you’ve got on the Amazon store.
Here you can modify prices, add new products, and look at your sales rank and the Buy Box the ability to purchase.
Its “Manage Inventory” section is an excellent place to determine whether there are any issues regarding your inventory.
For instance, if your listing is censored it will appear in the “Status” column. Then, you’ll be able to make the necessary changes.
If you need assistance with something related to your account or products, you can submit an issue ticket to Amazon Seller Support. Amazon will also offer you various support pages for your particular problem.
There you can start a support ticket, and see your cases that are open. For more information on contacting and working with Seller Support visit our guide on How to contact Amazon Seller Support, this guide has amazon seller central phone numbers.
How do I add products to Amazon Seller Central?
If you’re an Amazon seller selling new products on the marketplace is something you’ll need to frequently do and is an easy procedure. We’ll help you make a brand-new listing, and sell on an already existing Amazon listing.
To add a product to the inventory, click on the “Inventory” tab, and click on “Add a Product.”
If you intend to market a new private brand product, click “I’m adding a product not sold on Amazon.”
The first step is to select the product’s type. It is this category your item will eventually be placed in, so ensure you have it right.
You can also search for your item kind and choose a suitable category.
After selecting the correct category, you’ll complete fields with product information like the title and the brand’s names, UPC code, images along search words.
To add a new product available on Amazon click “Add a Product,” then enter the ASIN for the item you wish to sell.
You may also apply for a GTIN exemption if your item doesn’t have UPCs or product IDs.
If you’re following the wholesale arbitrage or retail business models, you’ll likely be selling products that are already as available on Amazon.
To add a product that is already available on Amazon click “Add a Product,” then enter the ASIN for the item you’d like to sell.
How can I get access to advertising in Seller Central
If you become an Amazon seller, you’ll likely have to promote your products to get as many sales feasible.
In Amazon’s advertising console you can design Sponsored Products ads.
On Seller Central, go to the “Advertising” tab and click on “Campaign Manager.”
How to handle FBM within Seller Central
If you’re listing items through FBM This means that you are handling your fulfillment on your own.
To see your orders, visit “Orders” and click on the “Orders” tab and click on “Manage Orders.”
You can see any not-fulfilled FBM orders here.
How to handle FBA in Seller Central
This is an essential step you must know if you’re using FBA to store and process your orders.
To ship inventory of an existing item in your account as a seller, navigate to the “Manage Inventory” section and select the item you’d like to send.
After you’ve found the item then click on the dropdown arrow beside”edit” and click on the “edit” button, then select “Send/Replenish Inventory.”
To monitor and verify what’s happening with your FBA shipping or to see the limits on storage and restock visit the “Manage FBA shipments” page. Click on”Inventory,” then click the “Inventory” tab then click on “Manage FBA Shipments.”
Recommended guide: Amazon marketing services.
