Whenever a new fashion week arrives, it is usually quite the spectacle. New models are discovered. Aesthetics, ideas, and fabric from other cultures are displayed. Outside of the major four—New York, Paris, Milan, and London—other fashion weeks have evolved to appeal to specialized markets or shed a focus on regional lifestyle or national trends.
During fashion weeks, the latest ideas from both seasoned and emerging designers are shown. Some of these inventions going on to impact trends for years to come. A fashion week is, at its essence, no different from any other expo. However, the sheer number of talent they produce, the trends they originate, and the companies they launch raise fashion weeks to a different level.
Paris was already a swarm of creative and intellectual activity in the early 1900s. Parisian salons and racetracks were well-known across Europe for being the place to see and be seen in the newest fashions. Marketers would pay ladies to dress in classic Clothing during these gatherings. Surprisingly, it was the effect of these early parades that raised races to the rank of elite social occasions.
Like us, you undoubtedly pay close attention to Vogue’s coverage of fashion weeks, creating your own opinions on each featured designer, outfit, and fashionable fabric. What led fashion week to grow into the mega-event that it is today? Capturing the attention of the globe for decades? It’s worth noting that the first fashion “parades” took place over a century ago!
Fashion week has an interesting history
The fashion shows in Paris have become so popular that they may be considered independent events in their own right. With spectators paying to see the newest trends and then paying much more to buy some of the outfits they saw.
In reality, owing to the event’s private and expensive character at the time, royalty was often included on the guest list.
However, New York Fashion Week is not the origin of the word “fashion week.” That honor would later be bestowed to London. A half-century after the inaugural Press Week, New York Fashion Week was still known as 7th on Sixth. After the event organizing corporation is in charge of its organization. Thank goodness the slang term got on! To pay homage to London Fashion Week, the event was dubbed New York Fashion Week. It is still recognized as such today.
Surprisingly, no one organization is in charge of managing all of New York Fashion Week’s activities. Only two of the numerous entities participating in the event’s organization are brand management firms like IMG and fashion designers like Alexander McQueen. In a way, this variety assures that there will always be delightful surprises during fashion week.
The British Fashion Council, on the other hand, has long staged London Fashion Week. It was the first event to be live-streamed across the globe through the internet, and it occurred in the spring of 2010.
Paris is noted for its unique style
Paris Fashion Week is so complicated that it warrants its own section.
It also hosts two separate events each year, one for haute couture and one for ready-to-wear trending fabric. Men’s fashion shows have also gained prominence in recent years.
Paris Fashion Week, like New York’s, is organized by a collection of individuals rather than a company. Despite being the first to organize a specialized parade, Paris didn’t give Fashion Week a real makeover until the 1950s. Again, the two World Wars might have had an impact.
Paris Fashion Week will continue shortly after. The famous Battle of Versailles occurred in 1973. In a fashion clash of the century, American designers Oscar de la Renta, Bill Blass, and Stephen Burrows faced up against their French counterparts at Yves Saint Laurent, Emanuel Ungaro, and Christian Dior. For this occasion, European designers went all out, including a Bugatti limo, a Cinderella pumpkin coach, and a caravan hauled by none other than a rhinoceros. Yes! You read it correctly: a rhinoceros.
There is enough drama for two seasons
The 1960s witnessed a steady drop in couture demand. Instead, newly wealthy young markets sought ready-to-wear trending cloths. Everyone is aware that Europe’s climate differs drastically from place to region.
As a result, there was an obvious need for seasonal separation in ready-to-wear collections. Flowy dresses of printed fabric and even spaghetti straps were popular during Spring/Summer, a look popularised by Kate Moss decades later. As a result, fashion shows started to be divided into two seasons for practical reasons.
The “big four” fashion shows are no longer the only ones on the calendar. Harlem Fashion Week is one of the offshoots of New York Fashion Week that attempts to highlight African-American designers in particular with tweed and denim fabric. Independent designers that are unable or unwilling to present during New York Fashion Week may find a safe haven at Nolcha. Media coverage of a major fashion week often benefits the local economy via increased tourism, consumer spending, and other avenues.
Well, this is not it, all these designers in the fashion week definitely wouldn’t make it without the help of fabric manufacturers. They source their fabrics just like Fabriclore, which is a Fabric Distributor. Here, you can find a variety of fabrics ranging from, cotton to floral print to organza.
